Sony Music Entertainment
Graphic Design & Social Media Producer
Selected for this role after building a successful YouTube channel with over 50,000 subscribers and 14 million views, I joined Sony Music’s International Digital Marketing team as a Graphic Design & Social Media Producer Intern. I worked on creative campaigns for major labels like Columbia, Epic, RCA, and Legacy—bringing music releases to life through motion graphics, social content, and real-time event coverage for a global audience.
At Sony Music, I worked within the International Digital Marketing team, where I collaborated with major labels to support global artist campaigns through impactful visual storytelling.
My role centered on creating dynamic digital content across platforms — including Instagram, Facebook, Snapchat, and Twitter — to promote music releases, live events, and artist launches. I designed and edited:
Motion graphics, press GIFs, sizzle reels, and short-form videos
Social media assets like New Music Friday graphics, “In Case You Missed It” recaps, and live launch visuals
Instagram & Snapchat Stories during artist release events, managing real-time coverage under tight deadlines
I also contributed to strategic brainstorms for global artist activations and helped analyze Spotify, iTunes, and streaming data to provide insights to digital product managers.
From design to data, I gained hands-on experience in how global music brands connect with audiences in the digital age, while sharpening my creative, production, and communication skills in a fast-moving environment.
💡 Note: Pioneered the first Facebook Video Cover for the official Sony Music
Entertainment page, which had over 1.5 million followers at the time —
leading a new form of engagement for a global brand.
